Senior Director, Sales & Brand Partnerships

Boardroom is a sports, media and entertainment brand co-founded by Kevin Durant and Rich Kleiman that showcases how athletes, executives, musicians and creators are moving the business world forward. Boardroom’s flagship media arm features premium video/audio, editorial, daily and weekly newsletters, and the broader Boardroom ecosystem encompasses B2B events and experiences (such as its renowned NBA and WNBA All-Star events) as well as ticketed conferences such as Game Plan in partnership with CNBC. Our Members Club provides unique events and access to a select group of professionals building their networks and personal brands within the sports and entertainment world.

Boardroom’s sister company, Boardroom Sports Holdings, holds a portfolio of investments in emerging sports teams and leagues, including MLS’s Philadelphia Union, NWSL’s Gotham FC, and MLP’s DC Pickleball Team.

Title: Senior Director, Sales & Brand Partnerships
Location: New York, NY
Salary: $150K - $175K (DOE) + Commission


About The Role
Boardroom is seeking an experienced, strategic and creative Senior Director of Sales & Brand Partnerships to join our growing sales team. This role will be responsible for building a robust new-business pipeline across agency and brand-direct partners, crafting compelling partner solutions, and maximizing revenue across our existing content, media, and event offerings.

The ideal candidate is a creative deal-maker with deep industry relationships, a strong understanding of the digital advertising landscape, and a proven track record of exceeding sales targets in a fast-paced, entrepreneurial environment.  The Senior Director of Sales & Partnerships will work closely with the rest of the Sales & Partnerships team as well as the cross functional Boardroom team to drive new business, refine inventory packages, and execute high quality, best-in-class brand partnerships.  

This role will report to the Vice President of Revenue and Brand Partnerships and work closely with the rest of the Boardroom leadership team.

Responsibilities: 

• Prospect, pitch and attract new business and clients; both brand direct and agency
• Build and leverage network of brand and agency contacts to help grow proactive business opportunities and robust pipeline
• Directly contribute the overall sales team quarterly and annual revenue targets
• Work with the VP of Sales to develop comprehensive sales packages in partnership with Boardroom’s content and marketing teams that combine assets across our media network and events
• Oversee creation of strategic proposals for prospective partners, working closely with the Sales Strategists
• Iterate and adjust sales packages based on brand/market feedback and shifts in overall content cadence and strategy 
• Accurately forecast pipeline, identify opportunities to grow existing and new accounts, and provide comprehensive and thorough reporting on revenue targets and projections
• Stay ahead of the curve on marketplace & platform trends relating to partners’ industries
• Analyze and interpret data and insights to enhance sales optimization, performance and re-engagement opportunities

Qualifications: 

• 5-7 years of experience in mid to senior sales roles within digital media or sports and entertainment
• Track record of building successful sales strategy, processes, relationships, and packages from the ground up
• Consultative sales approach; ability to translate client needs and KPIs into actionable campaign strategies that fit within Boardroom’s brand voice and content parameters 
• Experience selling short and long-form digital video series, live events/experiential, custom social campaigns across platforms (not just paid social amplification), email newsletter and custom content
• Extensive contacts in digital & social media (client and agency side) and brands (specifically, sports/fitness/wellness; tech; entertainment; financial services) with ability to independently build a large pipeline
• Experience successfully developing, closing and managing customized content deals, including both smaller and campaign-based media packages and larger comprehensive offerings ($1MM+)
• Experience collaborating via a co-sales relationship with an agency and/or joint venture partner
• Ability to thrive in a fast-paced, multi-faceted start-up environment, overseeing multiple projects and tight deadlines
• Fluency in the language of digital media: impressions, CTR, CPMs, eCPMs, etc. and proficiency in sales management software, CRM systems and Google suite
• Strong analytical skills to track and measure sales pipeline
• Familiarity and strong enthusiasm for the brand, content verticals and products, and the utility we offer to our audience